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We help webshops with e-commerce strategy and market expansion.

Expanding your e-commerce business abroad can be daunting, with language barriers, local regulations, and unfamiliar markets. Navigate the challenges of international expansion with our market expansion and strategy services.

Discuss your opportunities
Market analysis

Understand your competition and lock in your positioning to succeed in your new market 
Webshop review

Webshop audits focusing on increasing conversation through proper localisation
Webshop translations

High quality webshop translations that ensure your customers can shop in their own language
Business roadmaps

Tailored business roadmaps and board workshops on e-commerce strategy

Local presence

Add legitimacy to your webshop with local return addresses and phone numbers
Terms & conditions authoring

Stay within the legal guidelines with terms & conditions tailored for your webshop and market
Conversation rate optimisation

Sometimes it's not clear what the problem is. We do a 360 degree review to get you converting
Translation quality review

Ensure your webshop's translation are on point with a thorough quality review by a native

We supply webshops with native staff on demand.

When expanding to new markets, one of the biggest challenges is finding native staff to do translations, customer service, and other tasks that require a native touch. Our in-house teams from more than 20 countries gives you the access to individuals who understands the local culture and speaks the language of any market you are in.

Discuss your opportunities
Outsource customer service

Outsourcing customer service is more scalable and less expensive than doing it internally
B2B Sales Support

We serve your B2B customers in their native language and boost sales
Webshop and product translations

High quality e-commerce translations powered by AI and native translators

Performance marketing services

Native growth marketing specialists for ongoing digital marketing work and strategy
E-commerce management

We have e-commerce managers from +14 countries ready to help you by the hour

We tailor and integrate software tools for efficient e-commerce processes.

As a webshop owner, the rapid development of new technologies can be difficult to keep up with. We make sure to stay up-to-date with the newest developments so you do not have to, ensuring that your webshop is able to benefit from the newest technologies.

Discuss your opportunities
Chat automation

A chatbot allows you to automate upwards of 15% of all customer service from day one
Automated conversation analysis

Automate and improve customer service analysis and reporting with artificial intelligence 

Email automation

Automate 40% of customer service emails with an intelligent contact form for your site
Technology setup and integrations

Connect your systems to some of the best software for process improvement in e-commerce

See all cases
We have done work for more than a 1000 webshops. We have gathered some of our work here in a collection of cases.
Featured case
Creativ Company
We did a Site Check for Creativ Company's German webshop. After having implemented our suggestions, they experienced a 94% uplift in conversion rate.
toddler with a home made crown
Featured case
Boom Butik
We made a chatbot for Danish fashion brand, Boom Butik. On day 1, it answered 15% of their conversations, while matching the website in tone of voice and design.
Person in pool with clothes on
Featured case
Matsmart - Motatos
We do customer service in five markets for Motatos, as well as supply technology for customer service that facilitates data-driven decision making in the organisation.
Motatos parcel on the hallway floor

How Smartasaker increased conversion rates by 18% across markets with localised webshops.

Picnic basket, quilt and rucksack in the park
SMARTASAKER

CASE AND RESULTS

More than two-thirds of global consumers believe it's extremely important for brands to offer an end-to-end customer experience in their native language. As a brand dedicated to customer satisfaction, Smartasaker is committed to delivering that local shopping experience. For several years now, the Swedish-based company has been operating four fully localised webshops including native-speaking customer service in Denmark, Finland, Norway, and a European webshop.

Smartasaker's ongoing dedication to offer native-speaking customer service and local content helped manifes a successful local market presence, an enhanced user engagement and satisfaction, and an increase in customer loyalty and conversions. The results speak for themselves:

18%

increase in conversion rates across webshops
69%

first contact resolution rate by implementing local processes
50%

fewer product-related questions in customer service due to localised product texts

"MakesYouLocal not only manages our customer service but also plays a pivotal role throughout our localisation journey. Their expertise contributes to deeper customer engagement and satisfaction."

Ella Stemme, CEO and Founder at Smartasaker

 

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Smartasaker's localisation journey is a game-changer

FOUR FULLY LOCALISED WEBSHOPS WITH

NATIVE CUSTOMER SERVICE

Smartasaker knew that localisation wasn't an option—it was essential for their success. With 40% of potential buyers never making a purchase if they are not greeted by a local webshop, Smartasaker embarked on a transformational journey.

Trust is paramount in today's global marketplace. Smartasaker understood that to connect with potential buyers, they needed to speak their language—literally. A native customer service team coupled with local translation establishes immediate trust and lays the foundation for successful transactions.

Localisation goes beyond words; it's about creating an engaging user experience. Smartasaker's website is a welcoming space where visitors feel at home. This led to increased exploration and engagement.

Ultimately, e-commerce success hinges on conversions. Smartasaker's localisation strategy paved the way for seamless conversion journeys. Speaking the language of their customers ensured familiarity and, in turn, higher conversion rates.

 

 

BOOSTING CONVERSION WHILE

REDUCING COSTS

Smartasaker recognised the importance of streamlining processes and first-hand customer data, not just for operational efficiency, but to enhance the overall customer journey.

When managing customer service for Smartasaker's webshops, customer interactions are continuously analysed. Through a well established partnership, feedback for the webshop’s performance was gathered and implemented allowing for smoother user journeys on the websites. The feedback led to initiatives ensuring more intuitive site navigation, a more seamless checkout process, and an optimisation of the return process.

This proactive approach not only enhanced the customer experience, but also reduced the relative volume of customer conversations in different markets, while enabling Smartasaker to boost its revenue.

 

 

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THE POWER OF

LOCAL CONTENT

Smartasaker's dedication to local translation not only boosts customer engagement but also significantly reduces costs by minimising conversations. Compared to the average of 200+ webshops, Smartasaker generates just half the product-related inquiries. 

This aligns perfectly with the fact that 70% of online shoppers prefer self-service options before contacting customer service, showcasing Smartasaker's proficiency in meeting customer preferences.

These compelling figures not only enhance the user experience but also underscore the cost-effective potential of local translations. Smartasaker empowers customers to find answers independently, aligns with customer preferences, and strengthens its competitive position in local markets.

The numbers tell the story, with an impressive 18% increase in conversion rates across four markets.

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