13 e-commerce brands – including Dilling, Rugvista, MAKE nordic, LinenMe and Rapunzel of Sweden – share the three pieces of advice they would give themselves before going abroad. Learn from their reflections on localisation, timing, brand building and customer behaviour – and apply their advice to your own expansion.

• Real lessons from brands that have expanded abroad
• Honest reflections on what worked and what did not
• Practical advice you can use in your own strategy

In this whitepaper, you will find insights from 787,052 customer service interactions across 300+ webshops, revealing key trends and challenges for 2025, along with actionable recommendations to improve your e-commerce strategy.

• The biggest trends shaping e-commerce and customer service in 2025

• What customers are saying and how to leverage their feedback

• Practical recommendations for refining your strategy and customer experience