IMPROVE CONVERSION WITH ASITE CHECK
Few things cause low conversion like an insufficiently localised webshop. Ensure full localisation by having a native e-commerce specialist do a full analysis of your webshop.
ENSURING YOUR WEBSHOP IS LOCAL
In a Site Check an e-commerce specialist analyses all your webshop's pages. They present the findings and recommendations in a report that outlines specific action points that will improve your conversion rate. It is the ideal starting point when launching in a new market as it gives you all the information you need to seem like a fully localised webshop from the start.
Below is an overview of the areas we cover in our Site Check.
- First impression
- The right logistics
- Localised copywriting
- Transparency
- Navigation
- Checkout process
You never get a second chance
...to make a good first impression. It might be a cliché but it's true nonetheless.
To turn visitors into customers, we need them to stay on the site after entering. Here, first impressions matter; a site must capture the visitor’s attention and interest. Our Site Check evaluates how your site manages to do exactly that.
People prefer what they know
And payment and delivery partners are no exception.
You won't be able to simply copy and paste your delivery and payment partners and call it a day. Doing so is a certain way of ensuring low conversion. Do not confuse visitors with logistical solutions they do not recognise; make them feel like your webshop could have been started by someone down the street.
Speak the language of your customers
40% of people would never buy something from a webshop in a different language, and the rest prefer to shop in their mother tongue.
A native pair of eyes ensures nothing falls through the cracks, making you rest assured knowing you won't lose potential customers from tiny errors or language norms that only a native would spot.
Own who you are
Honesty is the best policy.
You will benefit from letting your customers know who you are. If customers do not know where you are from, cannot figure out how to get in touch, or who you are, then they are less likely to purchase from you.
Set yourself up for success
You should not need a GPS to get around a website.
Your webshop should be intuitive and easy to navigate - if the customers are finding it difficult to get around the site, chances are that they will never convert. Or perhaps they cannot figure out how to.
Get over the finish line
The most important step of any customer journey, and where most abandon it, is the checkout flow.
It needs to be intuitive, understandable, easy, and efficient. If it's not, customers will leave and you might never see them again.
- First impression
- The right logistics
- Localised copywriting
- Transparency
- Navigation
- Checkout process
You never get a second chance
...to make a good first impression. It might be a cliché but it's true nonetheless.
To turn visitors into customers, we need them to stay on the site after entering. Here, first impressions matter; a site must capture the visitor’s attention and interest. Our Site Check evaluates how your site manages to do exactly that.
People prefer what they know
And payment and delivery partners are no exception.
You won't be able to simply copy and paste your delivery and payment partners and call it a day. Doing so is a certain way of ensuring low conversion. Do not confuse visitors with logistical solutions they do not recognise; make them feel like your webshop could have been started by someone down the street.
People prefer their own language
In fact, 40% of people would never buy something from a webshop in a different language, and the rest prefer to shop in their mother tongue.
A native pair of eyes ensures nothing falls through the cracks, making you rest assured knowing you won't lose potential customers from tiny errors or language norms that only a native would spot.
Own who you are
Honesty is the best policy.
You will benefit from letting your customers know who you are. If customers do not know where you are from, cannot figure out how to get in touch, or who you are, then they are less likely to purchase from you.
Set yourself up for success
You should not need a GPS to get around a website.
Your webshop should be intuitive and easy to navigate - if the customers are finding it difficult to get around the site, chances are that they will never convert. Or perhaps they cannot figure out how to.
Get over the finish line
The most important step of any customer journey, and where most abandon it, is the checkout flow.
It needs to be intuitive, understandable, easy, and efficient. If it's not, customers will leave and you might never see them again.
By implementing the findings from our Site Check, Creativ Company managed to increase their conversion rate by 94%
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Nadja Oelsner 🇩🇪
German E-commerce Manager
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Lois Preston 🇬🇧
British E-commerce Manager
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Arttu Saarela 🇫🇮
Finnish E-commerce Manager
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Kahlina Cordsen 🇩🇰
Danish E-commerce Manager
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Goda Šimonyté 🇱🇹
Lithuanian E-commerce Manager
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Annalena Metzdorf 🇩🇪
German E-commerce Manager
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Mathilda Dahlin 🇸🇪
Swedish E-commerce Manager
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Sonja Laajaj 🇫🇮
Finnish E-commerce Manager
NATIVE E-COMMERCE MANAGERS
Having someone who has been born and raised in the market you are expanding to give their input on your webshop is great. If they are also e-commerce specialists? That is close to priceless.
We have native e-commerce managers from more than 14 countries that are the ones responsible for, amongst many things, our Site Checks. Their input comes from that priceless point where lived culture and learned e-commerce meet, where they see and note things that you would not have had a chance to spot without their lived experiences.