Market & competitor analysis
Things I wish I had known before going abroad
Expanding into new markets can be rewarding, but it often brings surprises along the way. In our newest edition of Succeed Abroad – The Magazine, e-commerce professionals from leading brands share the mistakes, lessons, and advice they wish they had known before expanding abroad.
These are first-hand accounts you will not find in playbooks or generic guides – practical do’s and don’ts to help you make smarter decisions when entering new markets.

































































WHAT DID WE LEARN
- The challenges brands faced when expanding abroad
- How localisation shapes customer trust and conversion
- Why recommerce is becoming part of international growth strategies
- How listening to the voice of customers improves product info and reduces returns
- The advice professionals would prioritise if starting again