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daltplsv
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daltplsv
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WHAT WE DID FOR

BODYLAB

Bodylab is the leading Danish producer of sports nutrition supplements and has been providing protein powder, bars, and snacks to their Danish customers since 2006. As a natural next step, Bodylab was looking to take on the Swedish, Norwegian and Finnish market.

Bodylab screens
BODYLAB'S

CASE AND RESULTS

We helped Bodylab develop a strategy for each of the three markets by conducting market research and creating and executing a market entry plan to support their ambitious plans.

Furthermore we translation their webshops and product portfolio, provided customer support in local languages, and launched a marketing plan for each country.

3 markets: Sweden, Norway and Finland

Go-to-market strategy

Marketing plan to reach the right audience

OUR THOUGHTS

''Local brand ambassadors were key to Bodylab’s success in the Nordic countries. With the help of influencers with a relevant profile to the target market, Bodylab was able to reach consumers through people they follow and trust on social media.''

Mikkel Roh Bøgebjerg, Account Manager, MakesYouLocal
Two guys working out and drinking Bodylab products

SERVICES WE PROVIDED

Customer Service

We provided localised customer service in the new markets and were thereby able to build trust and brand relations equal to the local competition.
Strategy

We developed a plan for bringing products to customers in the new markets and establishing Bodylab as a trustworthy brand with a strong go-to-market strategy.
Marketing

By developing and executing a marketing plan based on our knowledge of local consumer behaviour, we helped Bodylab reach the right customers and grow quickly.
TESTIMONIAL

“MakesYouLocal has helped us expand into three new countries in record time. They’ve been a great advisor in setting and executing the strategy as well as localising and maintaining our international webshops. We have seen a steep growth curve in all countries and can only recommend to get expert advice on international expansion.”

Rasmus Thorup Andersen, CEO, Bodylab
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CAN WE HELP YOU?

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